Behind-the-Scenes: Qoof – The Evolution of Interactive Video Advertising?
Sep, 14 2010 | Uncategorized | Christophor Rick | No comments
Qoof, while having an odd sounding name (qoofy, even?), has an interesting product. While interactive videos and ads are nothing new the implementation is. Their in-player application allows you to quickly offer all manner of information and call-to-action. Jonathan Stefansky, Qoof CEO, took me on a whirlwind tour of the technology and built us a [...]
